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Shiseido Bangladesh Recognized by UN Development Program

Efforts to improve social status and lifestyle of rural women via skin care.

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By: Christine Esposito

Editor-in-Chief

Shiseido's activity in Bangladesh to improve social status and lifestyle of rural women by skincare products has been recognized as “Business Call to Action(BCtA) led by the United Nations Development Programme (UNDP). This is the first time for an Asian cosmetic company to be recognized.   In this activity, for rural Bangladesh women with relatively low income, Shiseido has been introducing skin care products called Les Divas and educating them usage.  The line, which focuses on clea...

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